Gemma Alster, a mother of two and a creator in the fashion, beauty, and lifestyle space, burst onto the scene in 2020. She began by sharing the highs and lows of pregnancy and modern day parenting, and since then, she has seen phenomenal growth across all platforms, reaching a global reach of over 400,000 followers.

Gemma is best known for her comedic series, “Day In The Life Of A SAHB (Stay at Home Baby)”, where she humorously narrates her sassy toddler Gigi’s day as if Gigi were speaking. Her content also features her adventures with her husband, Adam.

Gemma has partnered with global brands such as Sky, Hayu, Cadbury’s, Nivea, Ray-Ban, and Elemis.